BRANDING

The essence of a brand is distinction.

A clear seperation between one thing and another. The essence of branding is to make your organization stand apart from everything else.

Logo Development

Logo design is a simple process with ViriD:

    1. PROVIDE DIRECTION

    Tell us about your business, what your logo preferences are and ViriD starts to form a concept.

    2. BRAINSTORM SESSION

    It's all teamwork. You and ViriD put your heads together to come up with some ideas.

    3. CONCEPTING

    When all the ideas have been aired, ViriD starts to crystalize those concepts and ideas into a few logo concepts.

    4. REVIEW AND REFINE

    ViriD sends logos to you, review them and give feedback.

    5. RECEIVE FILES

    Once you give the okay, you'll get all the files for your new logo that you'll ever need for your web and print needs.

Visual Identities

Branding is a simple process with ViriD:

    1. FOUNDATIONAL CONCEPT

    Using your current logo, or while ViriD is developing a new logo for you, we begin to create a concept that reaches all aspects of your communication.

    2. BRAINSTORM SESSION

    It's all teamwork. You and ViriD put your heads together to come up with some ideas.

    3. A BRAND STANDARD

    All the rules that apply to your brand are captured, this includes colors, typefaces and more.

    4. REVIEW AND REFINE

    ViriD sends the rules to you, review them and give feedback.

    5. RECEIVE FILES

    Once you give the okay, you'll get all the files for your new brand standards that you'll ever need for your web and print needs.

 

PROJECTING

Know what to say? Time to say it!

One you have a clear voice and identity, it's time to project it to the right audience at the right time! ViriD can help find that right audience and the right ways to project your message to the people who need to hear it!

Printed Materials

Branding is a simple process with ViriD:

    1. DISCUSS NEEDS

    What do you have? What do you need? Give some direction and ViriD will begin to form a plan.

    2. BRAINSTORM SESSION

    It's all teamwork. You and ViriD analyze what your current printed materials are and how they are working, then solidify the plan.

    3. CONCEPTING

      All the rules that apply to your brand are captured, this includes colors, typefaces and more.

    4. REVIEW AND REFINE

    ViriD sends logos to you, review them and give feedback.

    5. RECEIVE FILES

    Once you give the okay, you'll get all the files you'll need for your print needs.

Website Development

Building a site is a simple process with ViriD:

    1. DISCUSS NEEDS

    What do you have? What do you need? Give some direction and ViriD will begin to form a plan.

    2. BRAINSTORM SESSION

    It's all teamwork. You and ViriD analyze what your current printed materials are and how they are working, then solidify the plan.

    3. MOCKUPS & REVIEW

      Different directions for your website are sent to you for your review. One direction is chosen based off your feedback.

    4. DEVELOPMENT BEGINS

    Once a direction is chosen, development and coding begins.

    5. SITE GOES LIVE

    Your new website goes live and open for viewers!